Case Studies
Email Marketing is used by all sectors of business involved in B2B marketing. We take a closer look at one of our customers who has purchased a campaign and successfully integrated it into their existing sales and marketing campaigns:
| Company |
Stuff2Send |
| Business Type |
Delivery Services |
|
What was the main reason/objective for coming to Thomson Local? |
"We wanted to send a highly targeted email marketing campaign to businesses that had opted-in to recieve emails from third parties. We contacted Thomson Local because of this, and also because of the freshness and quality of their database." |
| Who is your customer target profile? |
"We wanted to target delivery drivers and removal companies - any business that drives around the UK with space in their vehicles." |
| What did Thomson Local recommend and help you implement? |
"Our Account Manager recommended that we send a highly targeted email marketing campaign using SIC codes to select the target businesses." |
| What were your results? |
"We have achieved excellent click-through results (up to 4% and have added credibility to our company by sending out emails in association with Thomson Local." |
| Would you recommend Thomson Local email marketing? |
"Yes I would. They know about email marketing, have a lot of quality email addresses and offer a timely service with good support levels." |
Need help with your email marketing?
Call us on 0845 855 1140 or email dms@thomsonlocal.com to speak to one of our consultants who will be happy to discuss your requirements.